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Buyer Confidence Returns as New Launches Surge

Following a quiet mid-year lull in June, Singapore’s private property market opened the second half of 2026 with a significant surge in activity.


Driven by fresh project rollouts and steady underlying demand from local buyers, overall transaction volume in both the primary residential market and the HDB resale sector expanded rapidly. However, price movements remain measured and value-driven, giving buyers and sellers a clear window of opportunity.


Key Market Highlights


1. New Private Home Sales Surge

  • Volume Spike: Developers shifted 731 new private homes (excluding ECs) in July—a 368.6% month-on-month increase compared to the 156 units transacted in June.

  • Launch Catalysts: The primary market was anchored by major debuts, notably Lentor Gardens Residences (Outside Central Region) and Dunearn House (Core Central Region).

  • Local Demand: Singaporean buyers remained the bedrock of primary market demand, accounting for 87.5% of total non-landed new home sales in July, while Permanent Residents made up 10.9%.


2. High Transaction Volume in the HDB Resale Market

  • Activity Peak: HDB resale activity reached its highest monthly volume for 2026, recording 2,660 transactions in July—a 24.5% month-on-month rebound.

  • Price Moderation: Despite the high volume, the overall HDB resale price index dipped slightly by 0.7% month-on-month. This indicates that buyers remain price-conscious, prioritizing practical layouts and reasonable price quantums.

  • Million-Dollar Segment: Premium public housing deals remained strong, with 187 flats transacting for over $1 million, led by mature towns such as Queenstown, Toa Payoh, and Bukit Merah.


Market Snapshot: July 2026 At a Glance


New Private Launches

731 units transacted  +368.6% MoM


HDB Resale Volume

2,660 flats sold  +24.5% MoM


Buyer Demographics

Singaporeans & PRs  98.4% of primary sales


Executive Condos (ECs)

27 units transacted  Stable


Key Takeaways for Homeowners, Upgraders, and Investors


For HDB Upgraders & Buyers

The price stabilization in the HDB resale market, combined with strong flat valuations in mature estates, provides a favorable window for households looking to upgrade to private residential property. Buyers are showing a clear preference for functional unit layouts with flexible study spaces to accommodate hybrid lifestyle needs.


For Private Property Sellers

While buyer interest is healthy, price growth across segments remains disciplined. Success in today's market relies on realistic pricing strategies grounded in comparative valuation data rather than speculative price targets.


For Investors

Subdued institutional foreign demand due to current ABSD measures means local end-users and long-term investors are driving liquidity. Focus remains on developments located near key transport nodes and high-growth transformation precincts.


Looking to Make Your Next Real Estate Move?

Navigating property decisions requires tailored advice grounded in real-time data. Whether you are planning your upgrading journey, optimizing your asset portfolio, or selling a unit, I am here to assist you every step of the way.


Richmond Chia

Division Director

ERA Realty Network Pte Ltd

CEA Reg No.: R041246I


Website: www.richmondchia.com

Email: sales@richmondchia.com


Last Updated:  July 30th 2026

The information on this page is for general reference only and is subject to change without notice. Please verify all details independently before making any financial commitments.


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